Your technical experts have a wealth of knowledge that can educate your audience. A ghostwriter can work with them to write the technical and thought leadership you need.
Integrated content can go a long way in serving an audience’s learning needs. In this case, the article served as a container for the video. And, the video included a transcript for even greater understanding.
Blogging takes commitment. If you’re a business owner, that can be hard when you’re pulled in many directions. A writer can relieve that pressure and help drive more traffic to your website.